According to the new Mobile Consumer Habits study (by Jumio), smartphone usage is so prevalent in Americans’ everyday lives that nearly one in ten (9%) smartphone owners admit to having used their phone during sex. The young are even more daring and comfortable with their smartphones as strange bedfellows; this number rises to one in five (20%) among those ages 18 – 34. Besides during sex, they also admitted to use their cel phones in unexpected places, such as the shower (12%), in church or other place of worship (19%), and more.
“People view their smartphones as an extension of themselves, taking them everywhere they go – even the most unorthodox places – from the shower to their commute, from the dinner table to the bedroom,” said Marc Barach, chief marketing and strategy officer, Jumio. “And panic sets in when consumers are separated from their devices, with privacy concerns topping the list. People have good reason to be on high alert; nearly 30 percent of adults admit to snooping on someone else’s mobile phone, making users aware of the potential violations that happen when we put our own phones down.”
“Though it’s not often far from reach, the majority (59%) of Americans keep their phone password protected. But people still fear what will happen if their phone ends up in someone else’s hands, which may be tied to the fact that nearly three in 10 adults (29%) admit to snooping on someone else’s phone.” (Jumio)